META ADS

Meta Ads are the advertisements that run on Facebook and Instagram through Facebook's Ad Manager and Facebook's Business Suite. These ads can appear as Facebook stories and Instagram stories, as ads in the News Feed or in Facebook Messenger, or even as Reel Ads!

The meta ads appearing on Facebook and Instagram rely heavily on appealing visuals and creatives, which align with the nature of these platforms. If you have a beautiful product to showcase, it is a great place to do so. It is also a great place to show ads that are more inspiring or educational, for example one explaining to people why they need your service or product. 

Meta ads offer a huge advantage over other forms of advertising because it allows us to "follow" users and target them even when they are not necessarily searching for your service or even aware of its existence. In many ways, it is a great equalizer that gives small businesses the same opportunities as major brands. If you can have the right creatives and show your ads to the right people, meta ads give you the same advertising power as brands like Coca-Cola or Apple on Facebook and Instagram. 

We often recommend a dual approach when it comes to advertising online, by distributing your efforts on both meta and Google ads. Why? Because of the difference of intent on these platforms. 

Ads on google are shown when someone makes a specific search for a product or service like the one you offer. These users have a high intent because most of the time, they already have some knowledge on the product/service and are already aware of a need they need to fill. 

The ads on Facebook and Instagram are shown to people who, at the time of viewing the ad, are not actively searching for the product or service you offer. A strategy we have tested and proved many times is of creating traffic to your website with people on google who already have a high intent, and then use the data from all these users to create audiences on Facebook that we can retarget to make them convert well. 

Of course, not every business can afford to advertise 0n both platforms at the same time. If you are not sure which platform is best suited for your business, don't hesitate to contact us and we will help you with it! 

Because in our experience Facebook and google ads work best when they work together, we offer 10% off on both meta and google ads plans when they are bought together for a total saving of 20%.

Meta Planet

$995 /Month

+ $885 Set up Fee on first month

(ad spend budget of $500-$1,500) 

  • No Lock-in Contract

  • Persona Research

  • Market Research

  • No SWOT Analysis

  • Graphic Design for ad Visuals

  • Facebook Pixel Audit/Setup

  • Facebook API Audit/Setup

  • TOFU, MOFU and BOFU Audience Creation

  • 1 Lookalike Audiences Creation

  •  Meta Ads Strategy

  • Campaign Setup

  • Learning Phase Nurturing

  • A/B Testing When Needed

  • Weekly Monitoring

  • Weekly Optimizing

  • Approx. 7 hours of monitoring

  • No Monthly Analytics Report

  • No Monthly Video Meeting

Meta Galaxy

$1795 /Month

+ $885 Set up Fee on first month

(ad spend budget of $2,000-$5,000) 

  • No Lock-in Contract

  • Persona Research

  • Market Research

  • No SWOT Analysis

  • Graphic Design for ad Visuals

  • Facebook Pixel Audit/Setup

  • Facebook API Audit/Setup

  • TOFU, MOFU and BOFU Audience Creation

  • 3 Lookalike Audiences Creation

  •  Meta Ads Strategy

  • Multi-Level Campaign Setup

  • Learning Phase Nurturing

  • A/B Testing When Needed

  • Bi-Weekly Monitoring

  • Bi-Weekly Optimizing

  • Approx. 12 hours of monitoring

  • Monthly Analytics Report

  • No Monthly Video Meeting

Meta Universe

$4200 /Month

+ $885 Set up Fee on first month

(ad spend budget of $5,000-$15,000) 

  • No Lock-in Contract

  • Persona Research

  • Market Research

  • SWOT Analysis

  • Graphic Design for ad Visuals

  • Facebook Pixel Audit/Setup

  • Facebook API Audit/Setup

  • TOFU, MOFU and BOFU Audience Creation

  • 7 Lookalike Audiences Creation

  •  Meta Ads Strategy

  • Full-Scale Campaign Setup

  • Learning Phase Nurturing

  • A/B Testing

  • Daily Monitoring

  • Daily Optimizing

  • Approx. 25 hours of monitoring

  • Monthly Analytics Report

  • Monthly Video Meeting

Interested? Have questions? Contact us now.